Cold Email Tools Comparison: What Actually Matters

Cold email tools comparison content is everywhere, but most of it ignores the stuff that decides whether you land replies or spam. This guide is opinionated on purpose: deliverability, workflow speed, and measurement beat “AI magic” every time. 1) Start with deliverability, not features Cold outreach lives or dies in the inbox. Before you compare UI, templates, or sequencing logic, ask these questions: Do you have control over sending infrastructure? Some tools are “true” cold email platforms (c