Building an AI Assistant Inside WordPress: Lessons Learned

Building an AI-powered assistant inside WordPress sounds straightforward at first. In practice, it raises a number of design, technical, and UX challenges that aren’t immediately obvious. Here are a few lessons that stood out during development. Context Is Not Optional One of the earliest realisations was that generic AI responses are rarely useful. Without context, even accurate answers can feel disconnected from the user’s needs. To improve relevance, it became necessary to include structured