Your Search History Is a Goldmine: Heres Whos Mining It

Google processes 8.5 billion searches per day. Every query is logged, analyzed, and incorporated into a profile that shapes what you see, what you pay, and what you believe. The business model requires this. Free search is subsidized by surveillance. This article is about what happens to that data after you type it. Who buys it. What they do with it. And why it matters for both individuals and businesses. I have been building web intelligence tools for three years. I have seen the data supply ch