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How I Built a Funnel Analytics Engine with...
Most analytics tools fall into one of two traps: they're either too shallow to be useful, or so complex that integration alone takes a sprint. I got tired of both. So I built my own. This is the story of how I built Tracetics — a funnel analytics engine for developers — and the technical decisions behind it. The Core Problem Funnel analytics sounds simple: a user does A, then B, then C. What percentage make it from A to C? Where do they drop off? In practice, it's surprisingly tricky to build we
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