We built a free live-scores widget you can drop into any website in 30 seconds

SportScore now ships a no-API-key, no-signup, auto-updating fixtures widget for football, basketball, cricket and tennis. Here's how it works, why we built it free, and what it looks like on a real blog post. A few months ago a small-time football blog reached out and asked the question every indie sports-data project hears eventually: "I just want to put this week's Premier League fixtures on my sidebar. Do I need an API key? A plan? A paid tier?" The honest answer used to be: kind of, yeah. Mo