10 Reasons Why Web3 Projects Fail After Launch

Web3 is no longer an early market — it’s a competitive environment. And the uncomfortable truth is that most projects don’t fail because of bad timing or market conditions. They fail after launch, when the hype disappears and real usage becomes the only metric that matters. Launching used to be the hard part. Today, it’s the easiest one. Working with Web3 products, I’ve repeatedly seen the same pattern: strong teams, funding, solid technology — followed by a gradual loss of traction within month