Adobe Just Made MCP an Enterprise Procurement Line Item

Seven frontier AI partners named in one press release. Twenty thousand brands running on a platform now built around MCP endpoints. One trillion experiences a year flowing through infrastructure that, until last week, had never used the words "Model Context Protocol" in a vendor contract. That changed on April 20, 2026, at the Adobe Summit keynote in Las Vegas. TL;DR: Adobe retired the "Experience Cloud" brand and launched CX Enterprise — a full-stack agentic orchestration platform with MCP at t