How to Avoid the Trap: Choosing the Right Chat API for Social Apps

Today, every mobile app needs to be social. Whether you're building a dating app, a fan community or a voice chat for gamers, a messaging module is essential. Most startup teams just want to launch their MVP fast. So, grabbing a third-party In-app Chat API or Chat SDK is usually the go-to move. But here is the thing. Building chat for a social app is totally different from building an office tool. If a work message is two seconds late, your coworkers will just wait. But on a dating app? If a use